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Concept information

Terme préférentiel

Date: 1990Children's Television Act  

Définition(s)

  • In the early 1950s, the first television programs for children were introduced into network schedules, and by the mid-1960s, children had the option of watching up to four hours of cartoons every Saturday morning. Advertisers quickly took advantage of this new market, finding the youth a captive audience for commercials promoting toys and breakfast cereal. [Source: The Social History of the American Family: An Encyclopedia; Children's Television Act]

Concept(s) générique(s)

Appartient au groupe

Notation

  • Date: 1990

URI

http://data.loterre.fr/ark:/67375/N9J-ZVQVSJSP-R

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