skip to main content
LOTERRE

LOTERRE

Choisissez le vocabulaire dans lequel chercher

Langue des données

| español English
Aide à la recherche

Concept information

Terme préférentiel

audience research  

Définition(s)

  • News media are increasingly guided by audience research in making decisions about what stories to cover, to what depth, and in what fashion. Critics argue that “happy talk” infotainment is not really news, but some news executives point to research showing that such programming is exactly what many readers and viewers want. [Source: Encyclopedia of Journalism; Audience Research]

Concept(s) générique(s)

Appartient au groupe

URI

http://data.loterre.fr/ark:/67375/N9J-PZKB8ZK1-1

Télécharger ce concept: