skip to main content
LOTERRE

LOTERRE

SAGE Social Science Thesaurus

Choisissez le vocabulaire dans lequel chercher

Langue des données

| español English
Aide à la recherche

Concept information

... > social science subjects > communication and media studies > media studies > new media > key people in new media > Donna Hoffman

Terme préférentiel

Donna Hoffman  

Définition(s)

  • 19??– E-Commerce Researcher and Analyst Donna Hoffman is a psychologist and management professor at Vanderbilt University's Owen Graduate School of Management. A leading authority on e-commerce and a pioneer in Web research, Hoffman has been hailed by Newsweek as one of the 50 “people who matter most on the Internet.” After receiving a Ph.D. in quantitative psychology at the University of North Carolina-Chapel Hill, Hoffman made important contributions to psychometric research methods for modeling customer perception. [Source: Encyclopedia of New Media; Hoffman, Donna]

Concept(s) générique(s)

Appartient au groupe

URI

http://data.loterre.fr/ark:/67375/N9J-NV3PDLWD-L

Télécharger ce concept:

RDF/XML TURTLE JSON-LD