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... > social science subjects > politics and international relations > governance > crisis management > issues in crisis management > mass media > broadcasting > television > cigarette use in television and movies
... > social science subjects > business and management > management settings > business management > governance > crisis management > issues in crisis management > mass media > broadcasting > television > cigarette use in television and movies
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... > social science subjects > business and management > organization studies > organization studies encyc > organizational power, politics, and conflict > politics > mass media > broadcasting > television > cigarette use in television and movies
... > social science subjects > sociology > environmental, urban and regional sociology > environmental sociology > politics > mass media > broadcasting > television > cigarette use in television and movies
... > social science subjects > sociology > social problems > social problems encyc > community, culture, and change > mass media > broadcasting > television > cigarette use in television and movies
... > social science subjects > library and information science > information science > communications media > mass media > broadcasting > television > cigarette use in television and movies
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... > social science subjects > criminology and criminal justice > criminology > sociocultural context and popular culture > media > movies > cigarette use in television and movies
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... > social science subjects > library and information science > information science > publishing > journalism > industry and economics > marketing > media > movies > cigarette use in television and movies
... > social science subjects > communication and media studies > media studies > media forms > journalism > industry and economics > marketing > media > movies > cigarette use in television and movies
... > social science subjects > politics and international relations > political science > political communications > media > movies > cigarette use in television and movies
... > social science subjects > health and social care > health and society > cancer and society > industry > book industry > publishing industry > journalism > political communications > media > movies > cigarette use in television and movies
... > social science subjects > business and management > types of industry > communication industry > book industry > publishing industry > journalism > political communications > media > movies > cigarette use in television and movies
... > social science subjects > library and information science > information science > publishing > book industry > publishing industry > journalism > political communications > media > movies > cigarette use in television and movies
... > social science subjects > library and information science > information science > publishing > journalism > political communications > media > movies > cigarette use in television and movies
... > social science subjects > communication and media studies > media studies > media forms > journalism > political communications > media > movies > cigarette use in television and movies
... > social science subjects > communication and media studies > communication studies > political communications > media > movies > cigarette use in television and movies
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... > social science subjects > business and management > management settings > business management > governance > disaster relief > disaster relief methods and practices > media > movies > cigarette use in television and movies
... > social science subjects > sociology > social problems > social problems encyc > community, culture, and change > media > movies > cigarette use in television and movies
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Término preferido

cigarette use in television and movies  

Definición

  • Historically, tobacco companies have garnered considerable publicity for various cigarette brands through product placement, which entails efforts to have product exposure during television shows and movies. Philip Morris, for example, had product placement arrangements for the movies License to Kill (featuring James Bond) and Superman II. Internal tobacco industry documents, made available to the public from litigation, reveal that in 1983 Brown and Williamson agreed to pay $500,000 to actor Sylvester Stallone in exchange for his smoking the company's brands in a minimum of five feature films. [Source: Encyclopedia of Children, Adolescents, and the Media; Cigarette Use in Television and Movies]

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