Concept information
Término preferido
companies as consumers
Definición
- This entry focuses on companies as buyers involving purchasing and related activities impacting on the supply side of firms. Purchasing and other activities influencing the supply side of companies are important in two respects. [Source: Encyclopedia of Consumer Culture; Companies as Consumers]
Concepto genérico
Pertenece al grupo
URI
http://data.loterre.fr/ark:/67375/N9J-RQRZPJ0F-K
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