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social science subjects > business and management > business ethics > corporations and the environment > greenwashing
... > social science subjects > health and social care > health care management > marketing and customer value > public relations > greenwashing
... > social science subjects > politics and international relations > governance > crisis management > issues in crisis management > public relations > greenwashing
... > social science subjects > business and management > management settings > business management > governance > crisis management > issues in crisis management > public relations > greenwashing
... > social science subjects > business and management > business ethics > marketing ethics > public relations > greenwashing
... > social science subjects > communication and media studies > communication studies > types of communication > mass communication > public relations > greenwashing
... > social science subjects > health and social care > health policy > health services > health service administration > organization and administration > public relations > greenwashing
... > social science subjects > health and social care > health services > health service administration > organization and administration > public relations > greenwashing
... > social science subjects > health and social care > health care management > health care facilities, manpower, and services > health services > health service administration > organization and administration > public relations > greenwashing
... > social science subjects > health and social care > health occupations > health service administration > organization and administration > public relations > greenwashing
... > social science subjects > business and management > marketing (business) > marketing mix > promotion (marketing) > public relations > greenwashing
... > social science subjects > health and social care > health care management > marketing and customer value > marketing mix > promotion (marketing) > public relations > greenwashing
... > social science subjects > business and management > sociology of work > sociology of work encyc > labor movement and other forms of collective action > corporate social responsibility > corporate responsibility reporting > greenwashing
... > social science subjects > sociology > sociology of work > sociology of work encyc > labor movement and other forms of collective action > corporate social responsibility > corporate responsibility reporting > greenwashing
... > social science subjects > business and management > business ethics > corporate social responsibility > corporate responsibility reporting > greenwashing

Término preferido

greenwashing  

Definición

  • Greenwashing is a term used to describe businesses, organizations, and individuals who exaggerate or make false claims about the environmental benefits of their products and services. In short, greenwashing is an unjustified claim of environmental virtue. [Source: Green Business: An A-to-Z Guide; Greenwashing]

Concepto genérico

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URI

http://data.loterre.fr/ark:/67375/N9J-NN5625LX-9

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