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Concept information

Término preferido

content in food advertising  

Definición

  • The content of food advertising targeting children and adolescents has remained startlingly stable over the past 30 years. Although various modes of advertising to children exist, television has been the predominant mode of persuasive appeals. [Source: Encyclopedia of Children, Adolescents, and the Media; Food Advertising, Content in]

Concepto genérico

Pertenece al grupo

URI

http://data.loterre.fr/ark:/67375/N9J-N6RQ44S8-H

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