Concept information
Preferred term
international alcohol advertising
Definition(s)
- All over the world, public health organizations promote restrictions on alcohol advertising because of the potential negative health consequences of alcohol consumption. Health organizations are especially worried about the effects of advertising on minors, and, according to them, much advertising is especially directed toward young people because the alcohol industry needs to recruit new drinkers. [Source: Encyclopedia of Children, Adolescents, and the Media; Alcohol Advertising, International]
Broader concept(s)
Belongs to group
URI
http://data.loterre.fr/ark:/67375/N9J-Q68WLBBT-J
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