skip to main content
LOTERRE

LOTERRE

Search from vocabulary

Content language

| español français
Search help

Concept information

Preferred term

measures of performance  

Definition(s)

  • The measurement of new ventures' performance is crucial, because these organizations are a major source of job creation and the improvement of their performance is vital to their sustained existence and growth. For the new venture owner or manager, this means that competitors of new ventures are often well-informed of the sales and profitability of new ventures.A new venture is the end result of the process of creating and organizing a new business that develops, produces, and markets products or services needed to satisfy unmet market demand for the sole purposes of profit and growth. [Source: Encyclopedia of New Venture Management; Measures of Performance]

Broader concept(s)

Belongs to group

URI

http://data.loterre.fr/ark:/67375/N9J-N1WPSJ6X-9

Download this concept: