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Concept information

Preferred term

commercial television and radio in schools  

Definition(s)

  • Commercial television and commercial radio came into schools notably later than advertising and marketing into media in general. Whereas the marketing trend began in the early 1920s, commercial television did not enter schools until 1979. [Source: Encyclopedia of Children, Adolescents, and the Media; Commercial Television and Radio in Schools]

Broader concept(s)

Belongs to group

URI

http://data.loterre.fr/ark:/67375/N9J-KN5R3QGX-3

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