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SAGE Social Science Thesaurus

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... > social science subjects > health and social care > health and society > cancer and society > media > ad watch
... > social science subjects > criminology and criminal justice > criminology > sociocultural context and popular culture > media > ad watch
... > social science subjects > business and management > marketing (business) > marketing > media > ad watch
... > social science subjects > health and social care > health and society > cancer and society > industry > book industry > publishing industry > journalism > industry and economics > marketing > media > ad watch
... > social science subjects > business and management > types of industry > communication industry > book industry > publishing industry > journalism > industry and economics > marketing > media > ad watch
... > social science subjects > library and information science > information science > publishing > book industry > publishing industry > journalism > industry and economics > marketing > media > ad watch
... > social science subjects > library and information science > information science > publishing > journalism > industry and economics > marketing > media > ad watch
... > social science subjects > communication and media studies > media studies > media forms > journalism > industry and economics > marketing > media > ad watch
... > social science subjects > politics and international relations > political science > political communications > media > ad watch
... > social science subjects > health and social care > health and society > cancer and society > industry > book industry > publishing industry > journalism > political communications > media > ad watch
... > social science subjects > business and management > types of industry > communication industry > book industry > publishing industry > journalism > political communications > media > ad watch
... > social science subjects > library and information science > information science > publishing > book industry > publishing industry > journalism > political communications > media > ad watch
... > social science subjects > library and information science > information science > publishing > journalism > political communications > media > ad watch
... > social science subjects > communication and media studies > media studies > media forms > journalism > political communications > media > ad watch
... > social science subjects > communication and media studies > communication studies > political communications > media > ad watch
... > social science subjects > politics and international relations > governance > disaster relief > disaster relief methods and practices > media > ad watch
... > social science subjects > business and management > management settings > business management > governance > disaster relief > disaster relief methods and practices > media > ad watch
... > social science subjects > sociology > social problems > social problems encyc > community, culture, and change > media > ad watch
... > social science subjects > criminology and criminal justice > criminology > race and crime > media > ad watch

Preferred term

ad watch  

Definition(s)

  • An ad watch is a media report and evaluation of political advertising content. Washington Post columnist David Broder is credited with urging fellow journalists to be more watchful of political advertising messages and making coverage of advertising claims a standard feature of campaign news. [Source: Encyclopedia of Political Communication; Ad Watch]

Broader concept(s)

Belongs to group

URI

http://data.loterre.fr/ark:/67375/N9J-CH7CXR12-K

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