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Concept information

Preferred term

diffusion of innovation  

Definition(s)

  • Diffusion of innovation describes the process by which innovations are introduced and move through a particular environment. Everett Rogers was a pioneer in the diffusion of innovation research. [Source: Encyclopedia of Sports Management and Marketing; Diffusion of Innovation]

Narrower concept(s)

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URI

http://data.loterre.fr/ark:/67375/N9J-B9409ML4-W

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